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Dynamics 365 Customer Insights Data Implementation

Keeping customer relationships strong is difficult when information is spread across many systems. Dynamics 365 Customer Insights Data brings everything together in one place, giving you a complete view of each customer and making it easier to group and analyze them for targeted actions.

Customer Insights – Data powers real-time customer understanding

No centralized database?

Unify data from different sources into a single source of truth with Dynamics 365 Customer Insights Data.

Incomplete or inaccurate data?

Use built-in profiling, cleansing, and enrichment tools to ensure your data is clear, accurate, and analytics-ready.

Misinterpreting customer behaviors?

Leverage AI-supported profile matching to unify records and connect multiple identifiers for the same customer.

Fragmented data?

Aggregate operational, demographic, and behavioral data in real time to ensure customer profiles are always up to date.

What can you do with Customer Insights Data

Advanced segmentation

Segment customers based on shared characteristics – from demographics and purchase history to behavior and stage in the buyer’s journey

Unified data

Merge data from multiple sources into a single customer view, eliminate duplicates, and organize information for clarity.

AI predictions

Use predictive models to forecast customer behaviors, from churn risk to product recommendations.

Customer Lifetime Value  prediction

Estimate the future revenue a customer may generate for your business and use these insights to create segments, personalize campaigns, and plan budgets.

Boost efficiency with reliable customer data

Unified customer timeline across all applications

Integrate Dynamics 365 Customer Insights Data with applications like Sales, Customer Insights Journeys, or Customer Service to display all activities on a single timeline. Your team gains instant access to emails, meetings, notes, and transactional data in one place.

End-to-end customer insights & journey orchestration

Integrate both solutions to target actions to unified customer profiles and segments, regardless of data source. Create dynamic content for email, SMS, and push campaigns using data such as loyalty status or subscription renewal date.

AI-powered Virtual Assistant for customer intelligence

Use Copilot to ask questions in natural language and gain actionable insights. Inquire about profiles, behaviors, or activities to create segments, plan campaigns, and better understand your audience.

Enterprise-grade security, governance & compliance controls

Control access to data with admin-managed user permissions, utilize dedicated key storage, and leverage Power Platform Customer Lockbox to meet compliance requirements and monitor access requests.

Advanced customer dashboards and business performance insights

Create dashboards that bring together demographic details, behavioral insights, transactional history, and engagement metrics from sales, marketing, and customer service. Empower teams to monitor trends, identify high-value segments and forecast outcomes.

Continuous reporting, measurement & analytics optimization

Use built in analytics and reporting tools to continuously monitor and evaluate the performance of your sales, marketing, and customer service efforts helping you make smarter, data-driven decisions.

Implement Dynamics 365 Customer Insights Data with experts

Choosing the right partner is key to success. At Netwise, we provide:

Two Microsoft MVPs on board, bringing top-tier product insight and early access to platform innovations

Empower your team with training and best practices to unlock the platform’s full potential.

Unify and enrich customer data from multiple sources to achieve a 360-degree customer view.

Strategic consulting aligned to your business needs and processes

Adrian, Value Delivery Manager. At Netwise since 2020.
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